South Korean Tourism Market: Evaluating Trends, Growth, and Demand from 2025-2035
Overview:
The South Korea tourism market is poised for substantial expansion in the coming years. In 2025, the market is anticipated to reach USD 41.8 million, driven by a growing interest in South Korea as a travel destination. This growth is propelled by diverse factors, including the increasing popularity of Korean culture, enhanced tourism infrastructure, and strategic marketing initiatives targeting global travelers.
The revenue forecast for 2035 projects a significant increase, estimating a market size of USD 91.0 million. This indicates a robust compound annual growth rate (CAGR) of 8.1% from 2025 to 2035, reflecting sustained growth and investment in the tourism sector. The base year for these estimations is 2024, with historical data spanning from 2020 to 2024 providing a foundation for forecasting future trends.
Quantitative analysis focuses on revenue in USD million and CAGR from 2025 to 2035, offering a clear perspective on the market’s financial progression. The report encompasses a comprehensive analysis covering revenue forecasts, company market shares, competitive landscapes, growth factors, and emerging trends. Key segments include tourist type, tour type, and various other classifications that define the market’s structure.
The geographical scope is centered on South Korea, providing an in-depth focus on the nation’s tourism dynamics. The competitive landscape features key companies such as G Adventures, Intrepid Travel, The Dragon Trip, and others, highlighting the major players in the market. Customization options are available, offering flexibility in tailoring the report to specific research needs, including modifications to country, regional, and segment scope.
The market shows a promising outlook, bolstered by cultural exports and an increasing global interest in unique travel experiences. Strategic collaborations, infrastructure improvements, and targeted marketing campaigns are expected to further stimulate growth. The forecast underscores the potential for South Korea to solidify its position as a leading tourism destination.
Furthermore, advancements in digital tourism services and personalized travel experiences are expected to catalyze market expansion. Continuous innovation and adaptations to evolving traveler preferences will be crucial in sustaining the projected growth trajectory. The ongoing development of eco-tourism and sustainable travel practices also presents significant opportunities for future development.

Year On Year Growth Chart
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Report Attribute | Details |
---|---|
Market Size in 2025 | USD 41.8 million |
Revenue Forecast for 2035 | USD 91.0 million |
Growth Rate (CAGR) | 8.1% from 2025 to 2035 |
Base Year for Estimation | 2024 |
Historical Data | 2020 – 2024 |
Forecast Period | 2025 – 2035 |
Quantitative Units | Revenue in USD million and CAGR from 2025 to 2035 |
Report Coverage | Revenue forecast, company market share, competitive landscape, growth factors, and trends |
Covered Segments | Tourist type, tour type, and more |
Regional Scope | South Korea |
Country Scope | South Korea |
Key Companies Analyzed | G Adventures; Intrepid Travel; The Dragon Trip; Korea Private Tours; TNT Korea Travel; Uri Tours; MW Tours; On-the-go Tours |
Customization Options | Free report customization (up to 8 analysts working days) with purchase. Changes to country, regional, and segment scope |
Pricing and Purchase Options | Customizable purchase options for tailored research needs |
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Key Companies Market Share
Report Coverage & Deliverables
- Market Trends And Dynamics
- Competitve Benchmarking
- Historical data and forecasts
- Value/Volume analysis
- Company revenue shares and key strategies
- Regional opportunities
This is an indicative segmentation. Please request a sample report to see detail segmentation of this market.
Detailed Market Segmentation
- By Tourism Type
- Leisure Tourism
- Business Tourism
- Medical Tourism
- Religious Tourism
- By Booking Channel
- Online Travel Agencies
- Direct Booking
- Travel Agencies
- By Tourist Type
- Domestic Tourists
- International Tourists
- By Tour Type
- Package Tours
- Customized Tours
- By Consumer Orientation
- Adventure Seekers
- Cultural Explorers
- Relaxation Seekers
- By Age Group
- 18-25 Years
- 26-40 Years
- 41-60 Years
- 60+ Years
Table of Content
- Executive Summary
- Market Overview
- Key Market Trends
- Growth Drivers in the Tourism Sector
- Impact of Cultural Trends on Tourism
- Analysis of Booking Channels
- Tourist Type Segmentation Analysis
- Tour Type Preferences and Trends
- Consumer Orientation and Tourism Choices
- Influence of Age Groups on Travel Patterns
- Market Demand Analysis 2025 to 2035
- Tourism Market: Pricing Analysis
- Market Size (Value in USD Million) Analysis 2025-2035
- South Korea Tourism Market Background
- Competitive Landscape Analysis
- Key Company Profiles
- G Adventures
- Intrepid Travel
- The Dragon Trip
- Korea Private Tours
- TNT Korea Travel
- Regional Market Dynamics
- Emerging Trends and Opportunities
- Regulatory Framework Analysis
- Assumptions and Acronyms Used
- Research Methodology