Overview:

The global market research valuation for lupin milk was recorded to be USD 39.0 million during 2024. By the close of 2025, the market is projected to achieve a value of USD 42.6 million, demonstrating robust initial momentum. Over the forecast period spanning from 2025 to 2035, industry value is expected to grow at a compound annual growth rate, or CAGR, of 9.8%. This consistent expansion trajectory predicts an overall market value reaching USD 108.5 million by the conclusion of 2035.

Lupin milk is rapidly emerging as a noteworthy contender within the broader domain of plant-based dairy alternatives. This substitute beverage is recognized for its substantial protein content, suitability for individuals with certain allergies (specifically absence of soy and nuts), and environmentally conscious cultivation methods. As consumers increasingly prioritize choices that support low-carbohydrate diets, sustainable practices, and digestive well-being, lupin milk is carving out a defined space alongside established alternatives like almond, oat, soy, and pea milk varieties.

Leading companies driving advancement within this sector include Lupii, Naturli’, and Vly. These brands are actively developing and marketing beverages derived from lupin and enhanced with essential nutrients such as calcium, dietary fiber, and beneficial probiotics. Market adoption is further propelled, particularly throughout Western Europe, North America, and Australia, by increasing demand from plant-based oriented cafes, preference for products with clean labels, and the availability of dairy-free blends specifically formulated for barista preparation.

Although still relatively small in overall size, the growth of the lupin milk market is significantly driven by its inherent allergen-friendly characteristics—being free from common allergens such as soy, dairy, and gluten—and its desirable creamy texture, making it an excellent base for popular beverages like lattes and smoothies. Younger consumer demographics, particularly individuals from the Millennial and Generation Z cohorts, display a heightened focus on personal health and consequently are manifesting increased interest in novel plant-based dairy formats. Lupin milk’s noteworthy nutritional superiority and its association with regenerative agricultural practices resonate effectively with the preferences of these consumer groups.

In the first half of the 2025 to 2035 forecast timeframe, the global market is anticipated to expand at a compound annual growth rate of 9.8%. This momentum is projected to experience a slight acceleration, reaching a CAGR of 9.9% during the second half of the period. Key factors contributing to this growth trajectory encompass rising consumer awareness pertaining to dairy alternatives suitable for individuals with allergen sensitivities and enhanced product availability accessible through both online retail platforms and specialized food establishments. The first half of the current period witnessed an increase of 40 basis points in growth momentum, followed by a further gain of 20 basis points in the second half, signaling an encouraging trend of sustained positive market acceleration.

Within the highest tier of market participants, a select group of pioneering firms are presently prominent in the lupin milk sector. Their primary strategic emphasis is placed upon innovation in processing lupin, scaling production capabilities, and advancing research and development within the field of plant-based nutrition. While the global lupin milk market remains relatively nascent in its development, the German-based biotechnology firm Prolupin is recognized as a key leader in this top category. This company has successfully developed proprietary processes for isolating lupin proteins and is well-known for its brand, Made With Luve, which features a comprehensive selection of dairy alternative products, including milk, yogurt, and ice cream, all derived from lupin.

Prolupin serves as an important cornerstone within the European lupin milk landscape; its advanced technological capabilities, the high quality of its lupin protein extraction, and its strategic positioning around clean labels combine to yield a strong competitive offering. Lupin Foods Australia represents another significant participant within this leading tier, possessing extensive experience in agriculture, particularly derived from its vertically integrated operational model focused on producing premium Australian sweet lupins. Their commitment to cultivating high-quality ingredients directly supports their product development.

Lupin Foods Australia has played a vital role in establishing lupin’s position as a plant milk alternative that is not only sustainable and suitable for those with allergies but also notably rich in protein, particularly within markets across the Asia-Pacific region. These influential companies are actively engaged in advancing consumer education, refining product formulations, and improving readiness for international distribution within a market that, while still in its early stages, demonstrates considerable future promise.